Few sounds evoke the languorous innocence of childhood summers like the jingle of a roving ice cream truck, its melody drawing streams of children clutching crumpled dollar bills.

In this part of Queens, however, ice cream trucks have become a symbol of sharp elbows, more reminiscent of “Goodfellas” than Good Humor. Martin Price has taken his white and aquamarine Kool Man truck through Maspeth, Glendale and Middle Village for 25 years, but he has complained to the police that a franchisee for Mr. Softee has warned him a dozen times over the past two seasons to stay out Maspeth and Middle Village.

The most recent threats came on July 22, Mr. Price said, when three Mr. Softee trucks and a green Ford Econovan carrying the franchisee converged on his Kool Man truck at 56th Road and 60th Street in Maspeth. The franchisee, who Mr. Price said did not identify himself, was carrying a baseball bat and, according to Mr. Price, warned him: “I bought the area.”

“You don’t own the street,” Mr. Price responded.

But he has been so scared by the possibility of violence that he has been staying away from Maspeth and parts of Middle Village at a cost of 40 percent of his business, he said.

Earlier: This Is No Softee.

For decades, stamps on letters mailed in New York City have generally been canceled with squiggly lines of ink and the name of the sender’s home borough. But this tradition may itself soon be canceled, at least in Brooklyn and Queens and on Staten Island.

Under the Postal Service’s plan, most mail from the three boroughs would be sent to a central processing center in East New York, Brooklyn, where it would be branded with a new emblem:

“TRIBORO, NY

BKLYN-QNS-STATEN ISL.”

The plan was spawned because of a 29 percent decline in the volume of first-class mail over the past decade. Officials say the change would save $6.7 million annually.

This is where a bureaucratic transaction gets personal.

“There are certain things you don’t mess with,” said Audrey Hecht-Stewart, 54, a teacher from Brighton Beach, Brooklyn, who was standing in line last week at the Cadman Plaza Post Office in Downtown Brooklyn. “The postmark on your letter should represent where you live, like caller ID on your phone.

“You can’t throw Brooklyn in the same pot with Queens and Staten Island,” Ms. Hecht-Stewart added. “When you go and lump us in with those other two boroughs, you take away our individuality.”

A host of elected officials, from the relevant borough presidents to New York’s two United States senators, has decried the proposal, along with postal union officials who translate a consolidated postmark into lost jobs. And dismay is rippling across this proposed new land called “Triboro,” where many who know about the plan resent the prospect of being stripped of their envelope identifier.

*Think about it — it could look cool on a T-shirt!

An ice-cream truck driver and two cohorts gave a Good Humor operator in Queens more than just a cold shoulder when they threatened to put his business on ice, authorities said yesterday.

George Peralta, 27, and his accomplices penned in Ernesto Valverde, 50, by parking an ice-cream truck in front of and another behind Valverde’s vehicle in Elmhurst Tuesday, police sources said.

Peralta, along with Andy Arevalo, 23, and an unidentified man, then took Valverde’s keys and gave a chilling threat, “Stay off [our] route. We know where you live. We know where you parked the truck,” according to a criminal complaint.

Update: Mister Softee Vice President Jim Conway writes in to set the record straight:

The article you referenced in the NY Post is factually incorrect. Ronald Baretela is not a Mister Softee franchisee and the trucks in question are not Mister Softee trucks.

Additionally, we are troubled by your disparaging remarks in regards to our franchisees. In the twelve years I have been in the management of Mister Softee no franchisee has been accused of either selling drugs or improper conduct towards children. Your comments are both false and offensive.

The overwhelming majority of our franchisees are married men and women with families. These people are classic small business people who work hard to provide for their families.

Spending up to 10 or 12 hours a day selling ice cream on the streets of NYC is a difficult and often trying job. To belittle these good people with unsubstantiated myths is irresponsible.

Fair enough! Satirical glibness aside, of course I didn’t mean to say that I necessarily assumed that Mister Softee trucks sold drugs of any kind or that ice cream truck drivers in general are anything less than model citizens, just that, you know, some may have that perception is all . . .

See Also: Mister Softee.

Keelie Sheridan, an Irish step dancer who moved here in 2005, is the new Miss Brooklyn — but not without a schmear of controversy.

The 22-year-old student says she’s been in love with Brooklyn ever since she moved into a Sheepshead Bay apartment that’s only seven minutes from the beach.

Sheridan is certainly more familiar with borough life than Leigh-Taylor Smith, last year’s winner, who lived in Manhattan.

Still, some Brooklynites are griping Sheridan hasn’t been here long enough to represent the borough’s 2.5 million people from 150 nations — people who speak 136 different languages.

Seven of the pageant’s nine contestants were born and raised in the borough.

“One of them should have won,” said Makada Lemont, 18, a student at Pacific High School and a lifelong Crown Heights resident.

Lemont’s friend Tiffany Cook, 20, also of Crown Heights, agreed: “She doesn’t know what Brooklyn is all about, like what we go through or anything about our lifestyle, like the clothing we wear, the way we talk, our swag.”

A Red Sox fan who got pummeled for cheering on his team at Yankee Stadium should have known to keep his mouth shut, the Bombers said in court papers.

Charles Hillios, who is suing the Yanks for the beat-down, “assumed the risk of foreseeable injury based on his own conduct,” according to a federal court filing.

The team also contends that it’s “not liable for the alleged intentional conduct” of the two goons who battered the Bosox booster inside The House that Ruth Built in August.

Despite New York’s reputation as a city of avid consumption, the carbon footprint of its residents is among the smallest in America, a new report shows.

In 2005, the average New Yorker emitted 0.67 tons of carbon from residential energy consumption, the 18th-lowest amount of 100 metro areas surveyed, according to yesterday’s Brookings Institution and Regional Plan Association report, which examined carbon emissions from transportation and residential sources. The average American emitted 1.16 tons.

The New York area also had the fourth-lowest carbon emissions per capita among the 100 other metropolitan areas.

The man in the Mister Softee truck stuck his head out the window and glared at the fellow in the white cap and black bow tie.

The guy in the bow tie grimaced back as he rang the bell on his Good Humor truck, whose bumper sat inches from Mister Softee’s.

“Ching ching ching.”

“This is open turf,” said Jose Martinez, 52, the Good Humor man, yanking at the bell.

Summer is more than a month away, but the ice cream wars have already begun. In neighborhoods across the city, skirmishes are breaking out over which franchise can sell its wares on which route. And the tension between the city’s purveyors of ice-cold treats can at times be thicker than a Chipwich.

There have been harsh words, hurt feelings and even bloodshed between competitors. In 2004, a couple in their 60s who owned and operated two ice cream trucks were ambushed in the Bronx and beaten with an oversized wrench. The motive, the police said, was the couple’s ice cream route. A rival ice cream salesman was charged with assault and sentenced to 10 years in prison.

While disputes between drivers of ice cream trucks rarely become that violent, they can be cutthroat.

(That last line is the mixed metaphor of the day.)

This could only mean one thing — the return of the Good Humor man, which some don’t find funny:

On Tuesday afternoon, new battle lines were drawn on the Upper West Side at the corner of Columbus Avenue and 83rd Street, where Ceasar Ruiz, 50, the Mister Softee man, said he had been selling ice cream without any competition for more than eight years.

He said his routine was the same every season. He arrives at the corner by about 2:30 each afternoon, mostly to catch the students getting out of Public School 9 and the Anderson School, just a few yards from the corner. He stays for about an hour and a half, then moves to his next location, he said.

But Tuesday afternoon was different. When he arrived, there sat the freshly painted Good Humor truck and Mr. Martinez, decked out in a crisp uniform, ringing his bell.

“I sell Good Humor, too,” Mr. Ruiz said. “But his is more cheap. I sell bar for $2. He might sell for $1.50. Not good. Not good.”

. . .

Good Humor trucks all but disappeared from the New York streets 30 years ago. In 1977, the Good Humor company shut down its street vendor operation, opting for supermarket freezers, said Robert Pinnisi, who helped restore Mr. Martinez’s truck. But the company gave drivers the option of being independent contractors. Mr. Pinnisi said he knew of only one other Good Humor truck operating in New York City, and one in Mount Vernon.

See also: The heretofore unchallenged Mister Softee juggernaut.

Long Island City activists are opposing a popular restaurant’s application for a beer and wine license, fearing alcohol will only add to the troubles they say the eatery has brought to the neighborhood.

Residents said Blend LIC has been a bad neighbor, and accused its management of repeatedly lying to the community about its intentions.

Blend’s management “don’t want a restaurant that co-exists peacefully with the neighborhood,” said resident Tim Lee, a 48-year-old photographer.

“There’s a big difference between a restaurant that serves liquor and a place that’s positioning itself as a bar stop.”

Blend, which bills itself as a Latin fusion restaurant, had its initial application for a liquor license rejected by the State Liquor Authority in November 2006.

Now the restaurant’s owner, Cullen Partners, is preparing to ask Queens Community Board 2 for a beer and wine license.

“The opening of their rear garden would surround our building with noise,” said Tim Doocey, 38, another concerned neighbor.

. . .

“There’s a saturation of bars and restaurants” in Long Island City, said Community Board 2 Chairman Joe Conley. “People are saying enough is enough.”

In a 2006 letter to Cullen Partners, Conley wrote: “Please be advised we have already spoken in a loud and unambiguous voice on this issue and are unlikely to reconsider the decision” in regard to a new license.

Charles Linn, attorney for Cullen Partners, declined to comment and added that no one at Blend would be available for further comment.

The original disapproval states the “application information was misrepresented by the applicant” and that the applicant “submitted an application with misleading information.”

Doocey, a communications consultant, added, “We’re not anti-business. We’re not even anti-bar. But the next thing you know, Vernon Blvd. will become a mess like the lower East Side.”

In Times Square and across the New York region, screaming fans jammed bars and after the Giants beat the New England Patriots, 17-14, in dramatic fashion in Super Bowl XLII, boisterous throngs filled the streets. The police deployed squad cars and mounted patrols to keep the exuberance under control across the city.

“Everybody’s a Giants fan tonight,” said John Johnson, 55, a native Floridian who ran out of the Millennium Hotel in Midtown with a double Crown Royal, neat, still in hand. “We knew there was going to be pandemonium, and we wanted to be a part of it.”

Scores of sports fans stampeded Times Square from neighboring hotels and restaurants, lining the intersection of 43rd Street and Broadway and Seventh Avenue. Officers on horseback yelled into megaphones, “Please do not block the crosswalk,” as they struggled to hold back the raucous, quickly forming crowd, which eventually stretched back four blocks.

. . .

One Sunnyside resident, Luis Pinzon, 27, was overcome with joy. “We finally beat Boston,” he said, wearing a Lawrence Taylor jersey. “That’s all I care about. We finally beat ‘em. Not Boston. Undefeated Boston,” he said with vindictive relish. “That’s who we beat. As long as they won, I don’t care if the Yankees lose to the Red Sox for the next five years. I’m not going to complain. That’s enough. I’ll give my first-born child to — to — to whomever.”

Mr. Pinzon’s wife, Sonia Pinzon, 26, said she was trying to be supportive, but giving up a child was where she drew the line. “I don’t think so,” she said.

New York University wants to build a 1-million-square-foot campus on Governors Island, school officials said yesterday.

The NYU plan would call for a mix of student and faculty housing and space for academic programs, officials said. It’s part of a 25-year, 6-million-square-foot expansion plan that also targets other parts of the Big Apple, including Downtown Brooklyn.

“NYU sees the potential of Governors Island as a place where we can grow,” said NYU spokesman John Beckman.

The state-city Governors Island Preservation and Education Corporation says the university is a good fit, but the agency has yet to determine when it will seek proposals from prospective tenants.