{"id":2130,"date":"2007-02-22T09:58:49","date_gmt":"2007-02-22T17:58:49","guid":{"rendered":"https:\/\/www.bridgeandtunnelclub.com\/wordpress\/archives\/2007\/02\/you_not_only_repeat_the_negative_you_spend_83916_doing_it_smart.html"},"modified":"2008-01-24T13:56:59","modified_gmt":"2008-01-24T18:56:59","slug":"not_only_do_you","status":"publish","type":"post","link":"https:\/\/www.bridgeandtunnelclub.com\/blog\/archives\/2007\/02\/not_only_do_you.html","title":{"rendered":"You Not Only Repeat The Negative, You Spend $83,916 Doing It . . . Smart!"},"content":{"rendered":"<p>Doesn&#8217;t the fact that you have $80,000 to blow on a full-page ad in the New York Times basically prove <a href=\"http:\/\/www.nysun.com\/article\/49104\">Frank Bruni&#8217;s point that your restaurant is overpriced<\/a>? I think most people would perceive it that way:<\/p>\n<blockquote><p><em>The owner of Kobe Club, Jeffrey Chodorow, may have spent more than $80,000 for a full-page advertisement in the New York Times that he used to defend his new steakhouse against what he called a personal attack by an unqualified food critic in a review in that paper earlier this month.<\/p>\n<p>Mr. Chodorow attacked the Times reviewer, Frank Bruni, in his open letter yesterday, writing that the newspaper has been lacking a &#8220;real food critic&#8221; since Ruth Reichl left for Gourmet magazine. He wrote that he was the victim of a personal attack.<\/p>\n<p>. . .<\/p>\n<p>Mr. Bruni wrote in his review of Kobe Club that the menu presented &#8220;too many insipid or insulting dishes at prices that draw blood from anyone without a trust fund or an expense account.&#8221; In his advertisement, Mr. Chodorow claimed that other reviews of Kobe Club have been &#8220;overwhelmingly positive.&#8221;<\/p>\n<p>Mr. Chodorow, who according to his spokeswoman was on an airplane yesterday and not available for comment, gained small-screen celebrity status a few years ago when he starred in an NBC reality show, &#8220;The Restaurant,&#8221; which documented the opening of Rocco&#8217;s on 22nd Street. That restaurant, financed by Mr. Chodorow, closed in 2004. Mr. Chodorow owns 22 other restaurants across the country.<\/p>\n<p>The cost of a full-page advertisement in the New York Times Dining In\/Dining Out section is $83,916, according to the company&#8217;s advertising department.<\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Doesn&#8217;t the fact that you have $80,000 to blow on a full-page ad in the New York Times basically prove Frank Bruni&#8217;s point that your restaurant is overpriced? I think most people would perceive it that way: The owner of Kobe Club, Jeffrey Chodorow, may have spent more than $80,000 for a full-page advertisement in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,56],"tags":[],"class_list":["post-2130","post","type-post","status-publish","format-standard","hentry","category-feed","category-youre_kidding_right"],"_links":{"self":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts\/2130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/comments?post=2130"}],"version-history":[{"count":0,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts\/2130\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/media?parent=2130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/categories?post=2130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/tags?post=2130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}