{"id":2432,"date":"2007-06-20T09:48:05","date_gmt":"2007-06-20T17:48:05","guid":{"rendered":"https:\/\/www.bridgeandtunnelclub.com\/wordpress\/archives\/2007\/06\/big_willie_style.html"},"modified":"2008-01-24T12:36:59","modified_gmt":"2008-01-24T17:36:59","slug":"big_willie_styl_1","status":"publish","type":"post","link":"https:\/\/www.bridgeandtunnelclub.com\/blog\/archives\/2007\/06\/big_willie_styl_1.html","title":{"rendered":"Big Willie Style"},"content":{"rendered":"<p><a href=\"http:\/\/www.newyorker.com\/archive\/2006\/06\/26\/060626fa_fact_buford\">New Yorker profiles<\/a> aside, it&#8217;s possible that <a href=\"http:\/\/www.nytimes.com\/2007\/06\/20\/dining\/20dess.html?ex=1339992000&#038;en=9535fc4dc86d9fe4&#038;ei=5090&#038;partner=rssuserland&#038;emc=rss\">Will Goldfarb is overestimating the public&#8217;s fascination with the way he desconstructs dessert<\/a>:<\/p>\n<blockquote><p><em>Last week Will Goldfarb, who has a sliver of a restaurant in SoHo called Room 4 Dessert where he manipulates desserts the way Magneto does metal, said he was angling to take to the streets in a plexiglass-walled truck armed with a whirring fleet of high-tech Pacojet ice cream makers churning fresh batches every few minutes.<\/p>\n<p>. . .<\/p>\n<p>In addition to his see-through ice cream laboratory on wheels, Mr. Goldfarb has plans to open a virtual pastry shop called Mama Sugar in the online community Second Life. He also has plans for a children&#8217;s cooking show (his daughter, Loulou, will turn 3 this fall) and plans to write a cookbook on how to use Willpowders &#8212; his line of basic chemical building blocks of modern cooking, like sodium alginate and calcium chloride &#8212; at home.<\/em><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>New Yorker profiles aside, it&#8217;s possible that Will Goldfarb is overestimating the public&#8217;s fascination with the way he desconstructs dessert: Last week Will Goldfarb, who has a sliver of a restaurant in SoHo called Room 4 Dessert where he manipulates desserts the way Magneto does metal, said he was angling to take to the streets [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,12],"tags":[],"class_list":["post-2432","post","type-post","status-publish","format-standard","hentry","category-feed","category-sliding_into_the_abyss_of_elitism_pretentiousness"],"_links":{"self":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts\/2432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/comments?post=2432"}],"version-history":[{"count":0,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/posts\/2432\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/media?parent=2432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/categories?post=2432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bridgeandtunnelclub.com\/blog\/wp-json\/wp\/v2\/tags?post=2432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}