What Do You Think This Is, The 1980 Olympics?

The thing about boycotts is they never work the way you want them to:

For Kim Myles, co-owner of 5 Boroughs Ice Cream and the brains behind the controversial flavor “Staten Island Landfill,” the publicity stemming from a borough-wide boycott marshaled by Borough President James P. Molinaro, not only increased her profits, but kept her striving for more.

“The boycott tripled our sales and we crossed state lines,” said Ms. Myles.

5 Boroughs Ice Cream got its start when she and her husband received an ice cream maker as a wedding present in 2001. After experimenting with a variety of ingredients, the couple began their own business and began marketing flavors focusing on the five boroughs.

Staten Island’s claim to fame?

The former Fresh Kills landfill of course.

What Molinaro described as a “derogatory attack in the name of consumerism,” Ms. Myles sees as a great ice cream that “included everything but the kitchen sink.”

Although the flavor is still widely unavailable in the borough, Staten Islanders are still managing to get their fix of the cookie crunch-, brownie chunk-, cherry- and fudge-laden vanilla ice cream.

According to Ms. Myles, Islanders are eating the ice cream despite the opposition, much like people who drank during Prohibition. She even recalls one Island customer ordering a three-gallon tub for a birthday party.

Hump Buster

Every once in a while it’s good to remember why you probably shouldn’t be picking up hookers:

A hefty hooker threw a hussy fit yesterday when she was collared for trying to pick up an undercover cop on a Staten Island street corner, threatening to bite him and give him AIDS because he was white, sources said.

Then when officers took her to the 120th Precinct station house, she continued her rampage, allegedly jumping on a wooden bench and crushing it.

Omenebele Young, 32 — who is 5-foot-4 and 250 pounds — had been strutting her ample stuff at the corner of Harbor Road and Richmond Terrace in the Mariners Harbor section just before 4 a.m., authorities said.

Young approached an undercover cop and allegedly flashed her breasts. When the cop tried to cuff her, Young, who is black, allegedly scratched and pinched him, then screamed, “I’ll bite y’all and give you AIDS! I’ll go to jail for the rest of my life just to kill a white cop!”

Do You Really Want Cameras Installed At The Beach? Perv!

Staten Island Councilmember suggests installing security cameras at New Dorp Beach Park:

Days after New Dorp Beach Park was vandalized, City Councilman James Oddo visited the site and urged Staten Islanders to voice their opinions on whether or not security cameras should be installed there.

“What we’re trying to do is ask Staten Islanders what they want. Do they want cameras in our parks?” asked Oddo. “They can call or e-mail us. They can make their voice heard.”

“If the decision was mine, I would do it. But it’s not, it should be Staten Islanders.”

Aiming cameras at beachgoers . . . interesting . . . but you know what bored CCTV operators do, don’t you?

Then again, why put in the real thing when you can just use a decoy?

Can’t Stop Won’t Stop

The attorney had to rewrite his client’s sentencing statement upon hearing news of the gentleman’s untimely arrest:

Apparently, Russell Farriola still hasn’t learned write from wrong.

Police say the 20-year-old West Brighton man was up to his old tricks again yesterday evening, defacing a Sunnyside corner with the borough’s most notorious graffiti tag — “Aloe.”

Remarkably, Farriola — who law enforcement officials dubbed Public Enemy No. 1 for his previous quality-of-life crimes against the North Shore — is expected to be sentenced today to 60 days in jail and three years’ probation in exchange for pleading guilty on June 18 to one misdemeanor charge of making graffiti. He was originally charged with 48 graffiti incidents.

“I guess they’re going to have to renegotiate that deal,” quipped a cop source.

According to the source, a little after 6 p.m. yesterday, a patrolling Anti-Crime Unit from the North Shore’s 120th Precinct spied Farriola scrawling his moniker with a pink marker on a bus stop sign on Victory Boulevard, not far from the Clove Lake Book Store.

Police Officers Joel Six and Jeff Desio, as well as Lt. Kevin Meurer, made a U-turn to grab Farriola when he bolted onto a St. George-bound city bus.

“Mount SI NY!” Just Sounded A Little Strange

I think the Rubenstein people might start by encouraging you to avoid mentioning that your biggest asset is a boat:

Intent on promoting Staten Island as a “great place to visit, work and live,” a group of the Island’s movers and shakers met last night to formally announce the creation of a marketing campaign designed to boost borough pride and erase negative stereotypes.

Under the banner of “SI NY Proud of it,” backers said their goal is to trumpet the Island as the place in New York City with the best schools, most parkland, lowest crime rate, an array of cultural offerings and diverse housing stock.

. . .

Not only is the Island still regarded in some quarters as the former home of the world’s largest landfill — poised to become the biggest urban park — but it is routinely underestimated by outside media, he said.

Along those lines, public relations giant Howard Rubenstein has agreed to promote the SI NY campaign.

Rubenstein’s Pat Smith, who will shepherd the effort, said the Island needs to “project a better image [so] people want to invest here, locate here.”

“Everything in life is perception,” agreed Borough President James P. Molinaro.

Molinaro said, for example, that while the Staten Island Ferry — with its 1.5 million visitors annually — is the No. 3 tourist attraction in New York City, behind the Statue of Liberty and the Empire State Building, more needs to be done to lure them to local attractions like Snug Harbor Cultural Center and the Staten Island Zoo.