How About An Eau De Landfill For Staten Island?*

The Brooklyn brand is sometimes freaky, sometimes brash, sometimes pizza and yet strangely evocative of a home-brewed melange of essential oils:

Brooklyn, that icon of industry, labor and pollution, now has its own scent. Not a smell (we always had that), but a scent, a nice one, one that Coco Chanel herself may approve of — Eau De Brooklyn.

. . .

“It all started in the kitchen . . .” explained Dr. Emilio Oribe, who began mixing essential oils purchased from health food stores with his wife and kids about a year and a half ago.

“It seemed whatever we liked, others didn’t like and whatever others liked, we couldn’t reproduce,” he recalled.

So after much consultation with friends and neighbors the Oribes got an idea of what they wanted and brought it to professionals, “to make sure it had a shelf life and all those chemistry details that are very important.” By last July, Eau de Brooklyn was on the shelves of area boutiques.

. . .

“You tell me, what should we do with it? Should we really go beyond Brooklyn?” he wonders. Right now, the product line, which consists of two different scented soaps and a perfume, is only retailed in boutiques in southern and western Brooklyn and on their Web site. “We never thought there would be interest anywhere else,” he says.

*Just kidding! They totally don’t find that funny.