What’s It Worth To You?

How about five dollars:

Loyalty apparently has no limits: Di Fara’s Pizza has raised the price of one slice to an astronomical $5, but devoted customers continue to gobble up the cheesy fare.

. . .

According to the pizza-centric Web site Slice, $5 for a plain slice is believed to be the highest pizza price outside of an airport or ballpark. Value seekers might want to invest in an entire Di Fara’s pie, priced at $25, or a round pie, at $30, the site notes.

Just last year, Di Fara’s raised its prices to $4 a slice. At the time, the shop said the increase was long overdue, and critical to cover the costly fresh ingredients.

Longtime customers remain unfazed. Some, like Park Slope resident Mitch Feldman, didn’t even notice the increase until queried by a reporter. “It’s certainly a lot of money, but then again, there’s pizza and then there’s pizza,” he said. “I’d rather pay more and get a better product.” He conceded his limit per slice would be $10.

Location Scout: Di Fara Pizza.